2 Comments

Loom does what every business should be doing these days if they are serious about generating customers. Forget chasing leads or gating ebooks, checklists, etc.

The real focus should be on "how can I get my customer to the aha moment as quickly as possible without pushing them into a funnel, demo calls or signups".

Expand full comment

Yep, sometimes, it is important to just go back to the basic and let your product speak for itself.

No need for complex funnel. Just deliver pure and raw product value right from the start!

Expand full comment